How Do You Differ from Companies Like Supermetrics during API Outages?

How Do You Differ from Companies Like Supermetrics during API Outages?

Direct Connect VS Warehousing

Many Data Studio connectors, like those offered by Supermetrics, provide a "direct API connect" service.  This means that they connect directly to the Facebook Insights API and retrieve your data whenever you need it.  They never store any data in a server and rely completely on the Facebook API to be available whenever you run a report.  This is very efficient, but also very risky.

The risks of Direct Connect

  1. When the Facebook API is down, slow to respond, or certain tables are broken, you cannot get any data.
  2. Requests over long date ranges or for accounts with a lot of data can take a long time to generate a report in Data Studio.
  3. Some APIs may reach limits if too much data is requested in one report.

The Power My Analytics advantage

  1. We backfill data when you initially set up a connector with us and you can backfill more data as needed.
  2. We backfill daily so the prior day's updates are available in your reports.
  3. Because we backfill and warehouse data, your data is available even when Facebook's and other platforms' APIs are down.  You can always be assured you will be able to report data.


    Still having issues?
    Send us a ticket and we will get back to you.
    Submit a ticket

      • Related Articles

      • LinkedIn Companies Data Connector User Guide

        Our LinkedIn Companies connector provides a wide range of important data that can make reporting easy. This article will tell you everything that you need to know about how to get the most out of your LinkedIn Companies reports. Available Data ...

      • How to Generate a New API Key

        Only accounts with Enterprise subscriptions can generate API keys. This article will show you how to create new credentials. Begin at Your Hub Select Exports from the left navigation pane. Then select API. Click +Create API Key. Your API key will ...

      • Get Started with Power My Analytics API

        Enterprise clients can use the Power My Analytics API for easy, flexible direct access to their report data. Learn how to use this powerful tool to design your custom solutions. Who Can Use the API? Access to the API is available only to customers on ...

      • What makes Power My Analytics different from their competitors, including Supermetrics?

        One of our key differentiators is that we do not direct-connect to APIs. Instead, we store data in our servers (the same Google servers used by Google Analytics, Looker Studio and other Google products) so that the data is available at all times. ...

      • Requesting Professional Data Services from Power My Analytics

        Whether you're looking to build dashboards for an agency-wide rollout or developing models for your data warehousing strategy, the Power My Analytics professional services team can help you get even your most complex reports up and running. Custom ...