The following article is a guide to automating reports with your Apple Search Ads connector. It includes information on available data as well as currently unavailable data and tips on how to get the most out of your Apple Search Ads reports. To begin creating reports with your Apple Search Ads connector, you will need at least one Apple Search Ads account as well as access to Data Studio or Google Sheets.
Available Data
Key Performance Indicators - Impressions, taps, installs, spend, avg CPA.
Campaign Performance - Impressions, TTR, taps, CR, installs, spend, avg CPM, avg CPT, avg CPA.
Ad Groups - Impressions, TTR, taps, CR, installs, spend, avg CPM, avg CPT, avg CPA.
Ad Performance - Impressions, TTR, taps, CR, installs, spend, avg CPM, avg CPT, avg CPA.
Keyword Performance - Impressions, TTR, taps, CR, installs, spend, avg CPM, avg CPT, avg CPA.
Daily Performance - Impressions, TTR, taps, CR, installs, spend, avg CPM, avg CPT, avg CPA, new downloads, redownloads.
Day of Week - Spend, TTR, CR, avg CPM, avg CPT, avg CPA, impressions, installs.
Complete List of Fields.
Connection Requirements
Make sure your Apple Search Ads account has the required user roles of Account Read Only and Account Admin, then follow the instructions in How to Connect to Apple Search Ads.
Backfilling
Power My Analytics will initially backfill 13 months of data when you first create a report. Run a manual backfill from your Hub to get up to 2 years of data.
Troubleshooting
Follow the instructions in our Basic Troubleshooting guide to get your reports working again.