Everflow Data Connector User Guide

Everflow Data Connector User Guide

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Get valuable insights into your affiliate and partner marketing performance by connecting your Everflow account to Power My Analytics. This guide will walk you through setup, reporting capabilities, and important considerations.

Prerequisites

Before connecting Everflow to Power My Analytics:

  • Ensure you have created an API key for Power My Analytics in your Everflow dashboard

Creating an API Key in Everflow

To generate an API key for Power My Analytics in your Everflow dashboard, follow these steps:

  1. Log in to your Everflow dashboard. Open the left menu and go to Control Center > Security.

  2. Click + API key.

  3. Provide a name for the API key, such as "Power My Analytics API key". Choose an employee and grant permissions of Reporting or higher.

  4. Click Create API Key.

  5. Your key will appear in the Generated Keys table. Copy this key for use when connecting Everflow to Power My Analytics as a data source.

Adding Everflow as a Data Source

  1. In the Power My Analytics hub, navigate to Sources.
  2. Click + Add new source and select Everflow.
  3. Enter the Everflow API key you created for Power My Analytics.



  4. Click Connect to authenticate.
For additional help, please see How to Connect to Everflow.

Creating a Data Studio Report

Follow these steps to create a Data Studio report using your Everflow data:

  1. In the PMA hub, navigate to Reports > Data Studio
  2. Select Everflow under Create Data Studio Report (this will open the official Data Studio application in a new window)
    • Step 1:
      • Name your data source (e.g., change “Untitled Data Source” to "Everflow - Organization Name")
      • Power My Analytics Hub: Choose your PMA hub from the dropdown
      • Optional: Leave "Use report template for new reports" checked to use the PMA demo template
      • Click Next
    • Step 2:
      • User Account: Select your Everflow account (for real data) or "Sample Account" (for sample data)
      • Click Next
    • Step 3:
      • Click Connect (top right) to complete the data source configuration
    • Step 4:
      • Click Create Report (top right)

For a quick start, use our pre-built Everflow demo template.

Key Reports and Fields

The Everflow connector provides access to a variety of data, including:

  • Key Performance Metrics: Click Current Month, Revenue Current Month, Conversion Current Month, CVR Current Month, Events Current Month, Revenue Current Month, Revenue Last Month
  • Account Performance Metrics: Click Current Month, Revenue Current Month, Redirect Revenue Current Month, Conversion Current Month, CVR Current Month, Events Current Month, EVR Current Month, Impression Current Month

For a full list of available Everflow fields in Power My Analytics, visit the Schema Explorer.

Limitations and Important Considerations

  1. Cached Data Requests with Unique Metrics and Date Dimension: When a unique metric is paired with the date dimension, this will result in a request for cached data instead of a request for live data. For more information, please see Understanding Cached and Live Data Requests.
  2. Backfilling: 24 months of historical data will be backfilled when you first connect your Everflow account as a data source.

Troubleshooting

See our article Basic Troubleshooting for information on issues that may affect the Everflow connector.

If you need further assistance, please submit a ticket.