Twitter Analytics Data Connector User Guide

Twitter Analytics Data Connector User Guide

The following article is a guide to automating reports with your Twitter Analytics connector. It includes information on available data as well as currently unavailable data and tips on how to get the most out of your Twitter Analytics reports. To begin creating reports with your Twitter Analytics connector, you will need at least one Twitter Analytics account as well as access to Looker Studio or Google Sheets.



Available Data

  1. Key Performance Indicators - Followers, following, likes, tweets, and lists.
  2. Tweet Details - Date and time, main media URL, tweet text, URL, likes, and retweets.
  3. Complete List of Fields.

API Limitations

  1. Twitter offers a free API and an enterprise API. Due to the prohibitive cost of the enterprise API, Power My Analytics currently only offers a connector for the free API. The following metrics are not included in the free API:
    1. Impressions
    2. Replies
    3. Clicks
  2. Organic metrics are only accurate if they are less than 30 days old. After 30 days, no new information will be collected for that field.
  3. Realtime data is not available.
  4. Custom fields are not available.

Connection Requirements

A free Twitter Ads account is required to see data with this connector. To create a Twitter Ads account, go to ads.twitter.com and click Sign in. Then log in to your Twitter account.



Please note that individual tweet data will only be accessible starting from the date your ad account was created.

Backfilling

  1. Include "today" in your date range when you first create a report. 
  2. Followers, Following, Likes, Tweets, and Lists are lifetime metrics and cannot be backfilled. We will begin collecting data on the first day you create a report so you can gather historical data in the future.
  3. Power My Analytics will initially backfill 13 months of non-lifetime data when you first create a report. Run a manual backfill from your Hub to get up to 2 years of data.

Troubleshooting

Follow the instructions in our Basic Troubleshooting guide to get your reports working again.

    Still having issues?
    Send us a ticket and we will get back to you.
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